How to Build an Alterna Hair Care Regimen

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We all have different hair concerns—from frizz to limpness to hair damage. The good news is that there are products out there that can help. Let’s take a deep dive into four of the most common hair concerns and the steps and products you’ll need to deal with each of them.

1. Dryness and Frizz

A great majority of my clients struggle with dry and/or frizzy hair, especially in the cooler months. The best way to combat this is to change the way you wash your hair. A shampoo and conditioner that is specifically made for dry and/or frizzy hair will make a huge difference in the look and feel of your hair. Supplementing this with a treatment or mask once a week—as well as a leave-in treatment—will leave your hair soft, supple and frizz-free.

For the best results, I recommend using the following products:

Alterna Caviar Moisture Intense Oil Crème Shampoo is a low-lather cleanser that removes dirt and oil with its innovative oil-based texture, which transforms into a creamy liquid when mixed with water. Its key ingredient, Abyssinian oil, binds to any impurities or unwanted oils on the surface to gently cleanse and hydrate the hair.

Alterna Caviar Moisture Intense Oil Crème Deep Conditioner is a nutrient-rich, intense-conditioning treatment that also contains Abyssinian oil and anti-aging properties. This mask protects each hair strand by forming a protective barrier, preventing moisture loss and bringing moisture back to hair.

Alterna Caviar Omega Plus Nourishing Oil is specifically designed for the purpose of hydration and frizz control. You can use this as a leave-in treatment on its own or combine it with other styling products to create shine and lightweight definition.

2. Damaged Hair

Many of my clients have also experienced some degree of damage to their hair, whether this is due to overprocessing of color or the misuse of heated tools. The good news is that we can now somewhat correct this by using moisture-replenishing, protein-strengthening treatments and leave-in products.

For the best repair for damaged hair, I always recommend the following products:

Alterna Caviar Repairx Instant Recovery Shampoo is restorative, sulfate-free and infused with caviar and strand-building proteins that mimic hair’s natural ceramides to help repair damaged strands, while Alterna Caviar Repairx Instant Recovery Conditioner further protects against breakage and aids in the recovery from heat damage.

Alterna Caviar Repairx Fill & Fix Treatment Masque will nourish and strengthen the hair, improving manageability and leaving hair soft, shiny and completely restored.

 3. Dull Hair That Lacks Shine

Whether it is due to the overall health of your hair, faded color or high porosity, we have all experienced the feeling of looking in the mirror and longing for that natural shine. The best way to nourish the hair’s surface is to bring back key nutrients and moisture. The more hydrated the hair’s surface is, the smoother and shinier it will appear.

For added shine to the appearance of any style, I recommend using the following products:

The Alterna Caviar Replenishing Moisture Shampoo will cleanse the hair’s surface while restoring moisture to dry and damaged strands. One of the key ingredients is Alterna’s Age-Control Complex, which combats chronological, chemical and environmental aging, leaving your hair healthier and shinier. Alterna Caviar Replenishing Moisture Conditioner is a luxurious, lipid-rich daily conditioner, which helps protect the hair from color fade, daily stresses and any future damage. Extracts of caviar, one of the world’s richest sources of omega-3 fatty acids, will infuse the hair with moisture, elasticity and superior shine.

Alterna Caviar Replenishing Moisture Masque will provide an intensive moisturizing treatment, utilizing powerful marine botanicals to deliver deep hydration to the hair’s overall porosity and elasticity.

Alterna Caviar CC Cream 10-in-1 Complete Correction is a leave-in hair enhancer that provides 10 benefits in one product, (moisture, shine, smoothness, softness, UV protection, manageability, strength, antibreakage, heat protection and a light hold). You can use this as a finishing touch on its own or mix with your other favorite Alterna styling products.

4. Flat and Lifeless

The key to not weighing down fine hair is to use lightweight products for cleansing, nourishing and styling. Selecting products specifically designed for flat and fine hair types ensures that you will not experience that greasy residue that tends to weigh down fine hair.

To add volume to fine hair, I recommend using the following products:

Alterna Caviar Bodybuilding Volume Shampoo is a sulfate-free cleanser that works at building thickness and volume while protecting hair color. Alterna Caviar Bodybuilding Volume Conditioner adds weightless moisture and improves the appearance of fine hair. Caviar Anti-Aging Miracle Multiplying Volume Mist is a weightless mist that fortifies strands with biotin and keratin while giving them a voluminous lift.

BY BILL TSIKNARIS · JULY 28, 2016

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